How we work

Three partnership models. One standard of care.

Hand us the product, hand us the account, or keep both and have us coach your team. Here is how each one works.

The three partnership models in detail

Purchase orderYour brandNimericaMarketplace

You sell to us, we sell to shoppers

Wholesale Partnership

Our partnership model is built to make your life easier. You supply inventory at wholesale, and we take the marketplace from there.

  1. 1

    We review your catalog together and agree on products, wholesale pricing and terms.

  2. 2

    You fill our purchase orders, shipping where we agree.

  3. 3

    We list, price, advertise and sell, and we look after customers and marketplace compliance.

You handle

  • Making a great product
  • Filling purchase orders
  • Brand guidelines and approvals

We handle

  • Listings, content and SEO
  • Advertising and promotions
  • Inventory placement and fulfillment
  • Customer service and returns
  • Account health and compliance
Your brandYour account, run by usShoppers

Your account, run by us

Full Marketplace Management

We build and run your marketplace presence under your company name. You keep the account, the brand and the data. Our fee is a percentage of sales.

  1. 1

    We audit your account, or set one up under your company name.

  2. 2

    You give us user access. We build the plan and get to work.

  3. 3

    We run the channel day to day and report on what changed.

You handle

  • Product and pricing decisions
  • Inventory to send in
  • Final say on brand and content

We handle

  • Listings, catalog and content
  • Advertising
  • Shipment plans and restock forecasts
  • Cases, compliance and account health
  • Reporting
Your teamNimerica guidesMarketplace

Your team, sharper

Consulting and Training

We get to know your business so we can recommend the best online business model for you, and we help your team understand and use the tools well.

  1. 1

    We learn your business, your team and your goals.

  2. 2

    We audit the account and recommend the selling model and the priorities.

  3. 3

    We train your people and stay available while they put the plan to work.

You handle

  • Running the account day to day
  • Putting the plan to work

We handle

  • Audit and recommendations
  • A written roadmap
  • Training sessions and written procedures
  • Answers when your team gets stuck

Side by side

The three models compared

QuestionWholesale PartnershipFull Marketplace ManagementConsulting and Training
Who owns the inventoryNimerica, once purchasedYouYou
Whose marketplace accountOursYours, under your company nameYours
Who does the daily workNimericaNimericaYour team
Who sets the retail priceNimerica, respecting your pricing policyYouYou
How we are paidOur margin on the resaleA percentage of salesScoped to the work
Best whenYou want sales without the workYou want control without the workYou have a team and want it sharper

Fit finder

Which model suits you? Three quick questions.

It is a starting point, not a verdict. Many brands end up with a mix.

Question 1 of 3Who should own the day-to-day?

A typical first 90 days

Where the time goes

The usual shape of a full management engagement. Your timeline depends on the catalog and the state of the account.

  1. Days 1 to 14

    Learn

    Kickoff call, account access, and an audit of listings, ads, inventory and account health.

  2. Days 15 to 30

    Plan and fix

    Roadmap agreed. Urgent fixes first: suppressed listings, stranded inventory, wasted ad spend.

  3. Days 31 to 60

    Build

    Listings and content rebuilt, campaigns restructured, shipment and restock plan in place.

  4. Days 61 to 90

    Optimize

    Testing, bid and budget tuning, a review of what changed, and the plan for the next quarter.

Access and ownership

Your accounts stay yours

We work inside your accounts as invited users. You see what we do, and you can end our access whenever you choose.

  • User permissions, not passwords

    You add us as a user with only the permissions the work needs.

  • Your brand, your data

    The account, the listings and the reports belong to you, during and after the engagement.

  • Reports a manager can use

    Regular check-ins and written reports that say what changed and what comes next.

Let us look at your account together

A free 30-minute call. You tell us where the business stands, we tell you what we would fix first.